Jewelry Industry

E-commerce Forecasting & UX Review

The Client

A jewelry brand based in Northern Europe with sales of about 3Bln €.

The Problem

The company experienced a very challenging thanksgiving peak and asked us to put in place a better process to manage the following year's expected volumes.

The Solution

We coordinated a company-wide effort to improve the accuracy of the e-commerce forecast, improve internal coordination, modify communication to customers, and better plan resources.

We also conducted a UX review regarding the company website, to identify possible improvements to implement.

Our Areas of Expertise

  • Digital Marketing

  • Online Store Management

  • UX Design